As a small business owner, you may find yourself holding back from building a professional website or outsourcing your site to a website developer. You’ve probably heard that websites are hard to build, don’t provide value, and are too expensive. There are some common misconceptions about building and running a website that may have caused …
Building a Website for your business: 5 common myths Read More »
Your business website exists to generate traffic and convert visitors to buyers. A well designed and well thought out website will demand the attention of its users. It will answer questions, highlight important information, generate trust, and transform the users to loyal, long term customers or clients. With so many businesses online today, getting people …
Your website could be driving customers away – here’s why Read More »
You’ve probably been told you need a business website. However, choosing which type of website is right for you is often a barrier for small businesses. Squarespace, WordPress, Wix, Webflow, Weebly – the choice can be overwhelming. Each of these platforms has their own advantages and disadvantages, and are best suited to different purposes depending …
Squarespace vs WordPress – Which Type of Website Is Right For Your Business? Read More »
If you’re not thinking of everyone, you may as well have published for no one What is website accessibility and why is it so important? Website accessibility means creating an experience that everyone can enjoy. While we often think of accessibility as supporting people with disabilities or impairments, it’s also important to consider how factors …
Human psychology drives behaviour and decision making. From the placement and colour of a button on a website, to where the information is placed on the main menu, website developers can directly influence the actions of the user. While humans are a complicated species, they are remarkably predictable when it comes to patterns of behaviour. …
Psychology should be at the forefront of your UX design. Here’s why.  Read More »
When it comes to finding reliable, knowledgeable, and experienced professionals to assist in building and designing your website, it’s important to do your research and find a developer who aligns with your values and understands your needs. The options can sometimes seem overwhelming, with hundreds of companies out there offering design, website development, and digital …
Choose the right developer for your business website: A how-to guide  Read More »